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PR & Communications
Thoughtful communications that earn attention and trust.
What you say in public shapes how customers, partners, investors and employees see you. Strategiza helps companies communicate clearly and effectively, from press releases and announcements to executive thought leadership, media relations and crisis communications, with every message grounded in your strategy and brand.
01 Press releases and announcements
02 Media relations and outreach
03 Executive thought leadership
04 Corporate, internal and crisis communications
Why it matters
Every public message is a strategic decision.
Announcements are often written in a hurry, approved by committee and sent out with little thought about the audience or the story. The result is news nobody reads, messages that confuse customers and missed opportunities to build credibility.
We treat communications as part of your strategy. We find the story, shape the message for each audience, choose the right channels and timing, and make sure what you say supports your brand, your sales and your reputation.
Signs you need PR and communications support
- You have news to share but no plan for announcing it.
- Press releases go out but earn little coverage or attention.
- Your executives have expertise but little public visibility.
- Customers, partners and employees hear different versions of your story.
- You’re preparing for a launch, funding, acquisition or leadership change.
- You don’t have a plan for responding to a difficult situation.
How we work
From story to coverage.
We plan communications around your goals, audiences and news.
01
Discover
We learn your business, goals, audiences, upcoming news and how you’re perceived today.
02
Plan
We build a communications plan with key messages, story angles, a calendar, channels and spokespeople.
03
Create
We write press releases, announcements, articles, talking points, Q&As and supporting content.
04
Distribute & measure
We manage distribution, media outreach and social amplification, then report on coverage and impact.
What we deliver
PR and communications services.
01
Press releases
Newsworthy, well-written press releases for launches, partnerships, customer wins, funding, acquisitions and leadership news.
02
Media relations
Story development, pitching, media lists, interview preparation and relationships with relevant journalists and analysts.
03
Thought leadership
Bylined articles, executive LinkedIn content, speaking proposals and opinion pieces that build credibility.
04
Corporate announcements
Coordinated communications for major milestones, including customer, partner, employee and investor messaging.
05
Internal communications
Employee announcements, leadership messages and change communications that keep teams informed and aligned.
06
Crisis communications
Preparedness plans, holding statements and rapid support when something goes wrong.
Why Strategiza
Communications led by marketers who know the business.
Strategiza’s leadership has managed communications through product launches, acquisitions and rebrands, including the integration of seven acquired companies. We understand that the best communications connect to business goals, and that every audience, from customers to employees, needs a message that makes sense to them.
- Strategy first. Communications tied to business goals, not just headlines.
- Strong writing. Clear, credible copy that sounds like you.
- Every audience. Customers, partners, media, employees and investors.
- Calm under pressure. Practical support for sensitive and urgent situations.
- Flexible. Single announcements or ongoing programs, month-to-month.
Engagement models
Single announcements or ongoing programs.
Individual press releases and announcements can be scoped as fixed-fee projects. Ongoing PR and communications programs run month-to-month. Wire distribution and media database costs are separate from our fees. See how pricing works.
Done with you
We create the plan, messages and drafts, and coach your team and spokespeople as they communicate.
Done for you
We manage communications for you: writing, distribution, media outreach, thought leadership and reporting.
FAQ
PR and communications questions.
Can you write a single press release?
Yes. We can write and distribute a single release, or support a series of announcements as part of an ongoing program.
Do you guarantee media coverage?
No reputable firm can guarantee coverage. We improve your chances by finding a genuine story, targeting the right journalists and timing announcements well.
Do you handle press release distribution?
Yes. We recommend the right distribution approach for your news and audience, and manage the process for you.
Can you help our executives build their profiles?
Yes. We develop thought leadership plans, write bylined articles and LinkedIn content, and prepare executives for interviews and speaking opportunities.
Can you help with announcements after an acquisition?
Yes. We plan coordinated communications for customers, partners, employees and media. See also M&A Brand Integration.
Related services
Let’s talk about your communications.
Book a free 30-minute strategy call. Tell us about your news and goals, and we’ll recommend the right next step.
info@strategiza.com
+1 480 215 5282 · Irvine, California