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AI Case Studies

Real AI work, starting with our own businesses.

We believe in practicing what we advise. These case studies describe how we use AI in businesses we own and operate. They are not client engagements, and we describe results qualitatively rather than quoting numbers we can’t verify. Client case studies will be added as engagements permit.

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01 Strategiza.com rebuild with Claude

02 Amazon feed optimization for Honey Badger Knives

03 Marketplace accounting automation with A2X

Case study 1 · Strategiza (our own business)

Rebuilding strategiza.com with Claude.

Challenge. Our website had grown over many years into a mix of outdated pages, an unstructured blog and a narrow service offering that no longer reflected what Strategiza does.

AI workflow. Working with Claude, we rebuilt the site on WordPress and Divi: a new homepage, service hub and dozens of service pages from a shared template, a six-column services menu, a new footer, pricing and contact pages, and a cleanup of the blog into an Insights hub. Claude drafted copy, generated page layouts, published through the WordPress API and checked every page; our founder set direction, supplied the facts and approved the content.

Result. A far broader, consistent and better-structured website, built over a matter of days rather than a long agency project, with clear rules applied everywhere, such as no invented statistics or partner claims.

Tools used

  • Claude (Cowork) with a browser connection to WordPress
  • WordPress REST API and the Divi builder
  • Yoast SEO for titles and descriptions
  • Human review and approval of all content

Case study 2 · Honey Badger Knives (our own business)

Optimizing Amazon listing feeds with AI.

Challenge. Updating Amazon listings in bulk means editing large category listing feed files, where formatting errors, missing attributes and weak content cause upload problems and missed sales.

AI workflow. We packaged an end-to-end process as a reusable Claude skill: clean the feed file, optimize titles, bullets and other content within Amazon’s rules, then validate the file before it is uploaded to Seller Central.

Result. A repeatable, consistent process for preparing feed files, with fewer manual checks and less risk of upload errors. A person still reviews the output before anything goes live.

Tools used

  • Claude with a custom feed-optimization skill
  • Amazon Category Listings Report feed files
  • Amazon Seller Central
  • Human review before upload

Case study 3 · Our own eCommerce operations

Marketplace accounting with A2X, Xero and AI.

Challenge. Amazon settlements combine sales, fees, refunds and adjustments across periods, which makes them time-consuming to reconcile with accounting records.

AI workflow. A2X summarizes marketplace settlements and posts them to Xero. We use AI to help review the results, explain differences and document the month-end process.

Result. A clearer, more consistent month-end routine for marketplace accounting, with exceptions easier to find and explain.

Tools used

  • A2X for marketplace settlements
  • Xero accounting
  • Claude for review and documentation
  • Accountant oversight

Let’s talk about your AI project.

Book a free 30-minute strategy call. Tell us what you’d like to improve, and we’ll share how we’d approach it.

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info@strategiza.com
+1 480 215 5282 · Irvine, California